The Entrepreneurship and e-Marketing Certificate is designed to provide students with the basic knowledge necessary to think like entrepreneurs in recognizing new business opportunities. It integrates functional areas of entrepreneurship such as start-up procedures, including idea generation and business plan preparation with an overview of marketing, financing, and accounting principles. For more information regarding the Entrepreneurship and e-Marketing Certificate, see the Business webpage.
Note: For a course to be eligible for transfer, the student must receive a “C” or better. Acceptance of a transfer course is determined by the receiving institution.
Program Student Learning Outcomes: Upon successful completion of this program, students will be able to:
1. Recognize new business opportunities. (2,3)
2. Determine the accounting, marketing and financing necessary for a business to operate. (2,3,6)
3. Create a Business Plan for a new business. (2,3,6)