Jul 14, 2024  
2019-2020 Catalog 
    
2019-2020 Catalog [ARCHIVED CATALOG]

CUL 118 - Marketing in the Hospitality Industry


Prerequisite: Appropriate score on placement exam or completion of PCS 021  with an “S”

Description: Students will explore marketing as it relates to the multi-billion dollar hospitality industry and learn the key specialties of lodging, food service, travel and tourism, gaming, and ecotourism.

Credits: (3)
Lecture Hours: 3


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