2013-2014 Catalog 
    Jan 24, 2022  
2013-2014 Catalog [ARCHIVED CATALOG]

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ASE 200 - Automotive Business Operation and Marketing

Prerequisite: Successful completion of  ,   or  

Introduction to the marketing and financial skills required to operate a successful automotive repair business. An overview of the various types of automotive repair businesses including independent general and specialized repair shops, manufacturer’s dealership service departments, and franchised auto repair facilities. Sales strategies, marketing, and basic financial management are covered in addition to environmental responsibilities and physical organization of a modern automotive repair business.

Credits: (3)

Lab Hours: 0
Lecture Hours: 3

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